Jobi.ai has been live for over a year, yet it remains at a crossroads. While the platform boasts a beautifully designed and fully functional website, it lacks a well-defined revenue model, a structured growth plan, and a dedicated team to drive its success. With minimal operational expenses but no steady income, the founder finds himself in a cycle of uncertainty, questioning how to make the platform self-sustaining.
This is a common challenge for many early-stage startups—building a great product is only half the battle. The real test lies in turning that product into a viable business. Without clear monetization strategies, customer acquisition plans, and a roadmap for scalability, even the most innovative platforms risk stagnation.
As a mentor, my role was to help the founder step back, assess the situation objectively, and identify practical steps toward sustainability. The key questions we needed to answer were:
- What value does Jobi.ai truly offer to users?
- Who are the ideal paying customers, and what problem does the platform solve for them?
- Which revenue models can be tested with minimal risk and investment?
- How can the founder implement these strategies while keeping costs low?
This article will walk through my mentorship experience with Jobi.ai’s founder—highlighting the challenges, brainstorming sessions, and actionable steps we explored to transform the platform from a passion project into a revenue-generating business.
Table of contents
Open Table of contents
Current State of Jobi.ai
📈 Traffic & Users
- 5,000 unique visitors daily
- 250 new user registrations per day
📌 Engagement
- 150-200 job applications submitted daily
- No new job postings
🤝 Recruiter Activity
- 10 new recruiter sign-ups per week
- No engagement or follow-up with new recruiters
💡 Revenue Opportunities for Jobi.ai
Jobi.ai has a significant opportunity to convert its growing user base into a steady revenue stream by introducing targeted monetization strategies. With 250 new users registering daily and 150-200 job applications submitted, even a small conversion rate can lead to sustainable earnings.
🚀 1. Resume Templates and Examples
- Jobi.ai offers professional resume templates and examples that users can customize.
- Charge ₹99 per resume for personalized templates.
- Assuming a 5% conversion rate from daily sign-ups, at least 10 paid users per day would contribute around ₹1,000/day from this service alone.
🎯 2. Priority Applicant Feature
- Provide a “Priority Applicant” service, increasing applicant visibility to recruiters.
- Charge ₹99 for 5 job applications under this premium feature.
- Even with 5 daily subscriptions, this would generate an additional ₹500/day.
- Faster recruiter responses and better applicant success rates are expected.
⏳ 3. Application Stage Updates (Long-term)
- Offer a stage-tracking service to notify users about their application progress.
- Provide detailed insights and alerts for a small fee.
- While this is a long-term strategy, it can further engage users and generate consistent revenue.
✅ Projected Daily Revenue
- Resume Templates: ₹1,000/day
- Priority Applicant: ₹500/day
- Total Potential Revenue: ₹1,500/day (~₹45,000/month)
With these focused efforts, Jobi.ai can move toward self-sustainability, providing value to job seekers while establishing a reliable revenue model.
Final Thoughts
📝 Final Thoughts
The proposed changes present a clear opportunity for Jobi.ai to start generating revenue while enhancing the user experience. By leveraging the platform’s existing strengths — a steady flow of job seekers and a functional website — the focus now shifts to driving recruiter engagement and implementing monetization strategies.
Over the next 2 weeks, these adjustments will be rolled out, and their impact will be closely monitored. Key metrics such as paid user conversions, priority applicant subscriptions, and recruiter activity will provide insights into the effectiveness of these strategies.
I look forward to reflecting on the results and sharing an update on the progress. Stay tuned for the next chapter in Jobi.ai’s journey toward self-sustainability! 🚀